J♢B

The J♢B Market

J♢B rolling papers were an icon of the art world until they went silent for 70 years. We restored them to their former glory.

If you’re a fan of succinct explanations you’ll love this case study:

Made to Create

Welcome to The J♢B Market: a platform that brought back their tradition of commissions from the art world’s freshest minds

The J♢B Market

The classic style continued throughout an entirely new brand identity

“Wow, I never knew rolling joints could be so sophisticated.”

The clients even sent me a basket of joint cookies.

Yes, they were delicious. No, they did not have weed in them. Unfortunately.

ROLE

Creative direction, concept, writing, strategy

WITH

Nick Lipton (CD) · Danny Murphy (AD) · Craig Hensel (Photographer)